Over the years I have seen, used and created a lot of email newsletters and sign up forms. At Joomlashack I was able to use strategies that grew our email list to over 350,000. At Compass Designs over 70,000 people were interested enough to sign up. At this point, I am cynical, I’ll see through the usual email bait in a heart beat. But here is one that really caught my eye, and easily made me sign up.
Over the last few months I have had the privilege of serving on two hiring committees. As I did so, I noticed that what email address someone had, could make a difference to how their application was treated. Let’s face it, it’s a tough job market out there right now, and people should give themselves every advantage they can!
Would you give an application its due if you see its from firstname.lastname@example.org?