The secret of growth for SaaS companies is a strong integration strategy, leveraged by a robust API connected to iPaaS ecosystems like Zapier and IFTTT.
I am a huge fan of Mailchimp, an email marketing service. But not many people know Mailchimp also offer a transactional email service called Mandrill. It allows you to send emails via the Mailchimp service that are transactional in nature, like ecommerce invoices etc.
“Mandrill is a transactional email API for MailChimp users. It’s reliable, powerful, and ideal for sending data-driven emails, including targeted e-commerce and personalized one-to-one messages.”
Over at Left Hook Digital, we are pretty excited to be named Zapier’s first Integration Developer Partner.
Here’s the scoop:
Left Hook Digital, a consultancy that specializes in building and supporting cloud software integrations, announced today that it was recently named Zapier’s first-ever Integration Developer Partner.
is was an integration platform, similar to Zapier that could be used to connect web apps together. Announced today, March 15th 2016, it’s not an option anymore as Intuit, who acquired it in 2014, is going to shut it down.
Zapier is a service that allows you to automate tasks between various web apps you might use.
If you have any sort of online presence, you probably use a number of web services, or web applications, such as Wufoo, Evernote, Dropbox or GMail. Zapier helps you connect them, so when something happens in one, it triggers an action in another.